Cities with the greatest expansion in franchise revenues

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A study published by the market intelligence department of ABF pointed out the cities where franchises grew the most in revenue in the first half of 2024.

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The strength of larger cities, framed in higher segments, demonstrates that the relevance of a city in relation to its surroundings is an engine of growth.

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1. Metropolitan Area - regions in large Brazilian cities, reference centers for education, commerce and health.
2. Qualified metropolitan area - portions of the largest Brazilian cities with great attractiveness, served by good options for work, commerce and services.
3. Qualified urban area - regions in prosperous cities that play a prominent role in their regions
4. Developed urban area - regions in well-developed cities that serve the group of municipalities in their surroundings
5. Urban area complementsr - regions in relevant cities that offer goods and services not available in other municipalities in their immediate vicinity
6. Urban center of the interior - urbanized portion of cities with restricted economies, with a limited set of commerce and service options
7. Middle urban core - self-oriented areas in medium-sized cities, which offer more options for goods and services than neighboring municipalities
8. Satellite region - localities with small populations that depend on other regions for commerce and services

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