Your day has begun, you're a publicist, the owner of an agency

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While drinking your coffee, read the following featured news:

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“Great agency receives awards at festival”

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Once again, the same agencies being recognized for the campaigns designed for clients who can pay more.

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A marked card game, where a lot of campaigns are carried out thinking only of the prizes.

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Back then you gave up being part of this game and decided to open your own agency with the desire to work more focused on the real needs of the clients.

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Well, if you still think so, you should incorporate Geomarketing into your routine.

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Understand why

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Each customer has their region of operation.

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Imagine creating campaigns and advertisements for Geocells, delimited areas that reach the right people when they are most likely to convert into new customers.

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The more precise the geographical focus, the more cost-effective and effective the campaign is.

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After all, it takes advantage of the places with the greatest inclination to consume and reduces the coverage area, which may increase the frequency and results of the advertising action at that point.

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Even using the most common communication strategies, you don't have to make the mistakes that most marketing agencies make.

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What's the difference between a geomarketing campaign and a traditional campaign?

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Geomarketing can be understood as a complete marketing strategy, since it maps everything that influences the business.

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Creativity is important.

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If advertising is the lifeblood of business, creativity is the lifeblood of advertising.

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Based on Geomarketing studies, you can focus on what you do best and what you like to do the most: innovate and surprise.

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At the end of the day, you'll have Geomarketing on your side, a powerful tool for your team to create effective actions and promotions, based on complex data from multiple sources.

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After all, that's why you started your agency, in the name of less good work and more result marketing.