João Caetano
upon
Jan 7, 2025
Reflections at the end of the year

Revisiting our year-end messages, we rediscover the sensitivity of those moments

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At the end of each year, the feeling is always new

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Original message sent to Mapfry subscribers on 20/12/2024

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From platform to ecosystem

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Over the past few years, we have evolved of a Geomarketing tool For a complete ecosystem that supports companies in their strategies of territorial expansion and intelligence.

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This evolution reflects our commitment to developing affordable solutions for companies of all sizes, transforming geospatial data into strategic insights.

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Our inspiration comes collaborative nature of market studies And the challenge of delivering simplicity and power in the complex interaction between multiple data sources.

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‍Thanks to you, today there are many of us and, the more we grow, More people are excited to be part.

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Original message sent to Mapfry subscribers on 22/12/2023

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Intense, true and sincere

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Finally, we were able to achieve the objectives set out back there, but the truth is that we expected those objectives to have been achieved well before.

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In the meantime, we postponed schedules, reduced targets, and doubted our real proportion in this market.

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So much so that possible achievements are the subject of our 2023 year-end message.

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This feeling of insecurity in contrast to the purpose of bringing the power of Geomarketing to more audiences is reflected in the 2022 message.

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Alone we would never be able to do it, today we are the largest community of professionals.

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In this coming year, we are going to challenge much more than the domain image, but the very domain of today's companies.

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We entered 2024 with the power of Geomarketing and we are going to use it.

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Original message sent to Mapfry subscribers on 28/12/2022

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Why are we here?

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There are times when dreaming feels like a delusion.

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Alone, unsure, small in relation to our greatest ambitions.

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It turns out that believing is an idea that awakens and then takes hold.

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That's when we began to believe that everyone should understand the world around them.

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Both large and small companies depend on the market to do their business.

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However, only the big ones have the resources to achieve the benefits that maps offer.

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It became increasingly clear that the other side had a lot to gain from the maps and their information.

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A movement came from different places, leading professionals, consultancies and startups in the same direction.

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With each one that joins, others are inspired to be a part.

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The smallest act in favor of those who have never seen a market map is a challenge to the domain image used by traditional companies.

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The image requires effort because it is not natural.

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Their long-term contracts reveal the fear that the day is near when everyone can count on the power of this information.

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May the power of Geomarketing be with you in 2023!

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Original message sent to Mapfry subscribers on 30/12/2021

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Thank you for the company

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We came to the end of this year together when there were plenty of shocks, but here at Mapfry we share a great sense of accomplishment.

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It's energizing to know that when you created an account on our Geomarketing platform, you believed in our work.

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The intense changes brought about by the pandemic and the subsequent crisis reinforce the importance of analysis before action.

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In the midst of this turbulent year, we started offering a completely free plan, designed for those seeking to familiarize themselves with Geomarketing.

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It fills us with joy to imagine that more people can count on this resource.


Despite the turmoil ahead, it is that same joy that is in our wishes for a prosperous 2022.


The pandemic is a reality, advances in vaccination and new variants point to a reopening with back and forth.

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The economy is suffering from the expansion of public spending, increased interest rates, and fewer resources for families.

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Electoral disputes add uncertainty to the business environment.


Even so, there are paths, so I now invite you to follow us on our blog the new series of articles that highlight the Possible routes in the middle of the coming year.

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