Expansion projects are in full swing, with several companies opening positions in their Geomarketing areas.

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Examples of 5 vacancies, all of which require some level of familiarity with Geomarketing tools.

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Create your account free on Mapfry and start practicing right now.

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The social and economic transformations caused by the pandemic created a new organization of the productive space, The new geographies.

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Companies are starting to organize to occupy this new space and many job opportunities are emerging in sectors such as:
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Real Estate

Retail

services

Consumer Goods

upbringing

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See the description of some vacancies and tips for doing well in the selection process.

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Even Construtora: Market Intelligence Analyst

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“You will work in the area of Market Intelligence, carrying out an extensive study and monitoring of the movement regarding the competition. Knowledge in Geoprocessing tools will be considered a differential”

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Tips for going well at the interview:

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Even is a consolidated brand in the São Paulo metropolitan region that launches products in various formats, ranging from studios to luxury apartments, but always focused on an upper-middle class audience.

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Analyses for the real estate market are always future-oriented, they are the trends that matter most.

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Being part of a team that works thinking for years ahead is a fantastic learning experience.

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Typical studies in the segment:

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Land acquisition (Landbank), Real estate vocation (what to launch on that land), Competition (what is being launched and selling best), Direct Marketing (Campaigns aimed only at potential buyers).

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Family Income Cuts are important, as are moments in life, Age, and Family Composition: young people, young adults, couples without and with children.

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Drogaria Araujo S/A: Expansion Geomarketing Analyst

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“Geomarketing studies, positioning, analysis of market potential and competition”

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Tips for going well at the interview:

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The Araujo Drogarias chain is a success story, strongly concentrated in the metropolitan region of Belo Horizonte, working in a format that combines convenience retail with typical pharmacy items, each store is a powerhouse.

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Even with this high strength and attractiveness per store, it seeks to occupy all market spaces in its region, closing the door to the entry of competing chains.

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The entertaining video by comedian Stevan Gaipo gives a sense of how they work.

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In addition, the network's Geomarketing professionals are among the most competent in Brazil, a unique opportunity to learn a lot.

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I leave here the Master's Dissertation from the Director of Digital Strategy and Client at Araujo, the super André Giffoni.

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Claro Brasil: Geomarketing SR Analyst

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“Experience in geoprocessing data analysis will be a differential”

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“You will work in the Market Intelligence area of the Small and Medium Business Sales Channel (SME)”

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Tips for going well at the interview:

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Selling to SMEs is still very face-to-face, and analyses of the concentration of potential customers within areas with cellular coverage point to hot regions.

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Changes in the work format, with many professionals working from home, create new opportunities in this segment.

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Autozone: Market Intelligence Specialist

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“Retail experience in Market Intelligence, expansion or strategic planning, and knowledge of Geoprocessing”

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Tips for going well at the interview:

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The market of Are used cars overheated and this is reflected in an increase in demand for maintenance parts.

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Understand the profile of lower middle classes and their concentration, it is in those households where there are more used vehicles, the profile that buys parts on Autozone.

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The Market Intelligence Coordinator at AutoZone is the incredible Marcos Andrade Miranda, a professional with successful stints at Geofusion, Burger King and Serasa.

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Start learning with it now by reviewing the project below, published in Mapfry.

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YDUQS: Market Intelligence and Research Specialist

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“Market Analysis with Geolocation. In potential markets or where there is already a presence, these analyses are carried out using geomarketing software”.

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Tips for going well at the interview:

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During the pandemic, all classes went online, legitimizing the distance learning (distance learning) format.

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Now it's time to return to face-to-face classes in a new balance with distance education support units.

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Evaluate regions with a concentration of young people, who are the target audience of universities.

We wish you success!

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If you liked these vacancies and want to be aware of others, we recommend the group Whatsapp Geo {Marketing}, organized by Aline Coimbra.